When thinking of events companies that I know and love only one comes to mind - Super Friendz. Super Friendz put on events in Leeds and their branding is spot on as well as very popular. One in two Leeds Arts Uni students don a Super Friendz tote bag at some point and most have their well designed flyers pinned to their accommodation walls. The sleek sans-serif gradient design is simply so recognisable at this point.
I think what differentiates Conor Hastie's designs for Super Friendz from Emma Janero's for SUBCULTURE is the finesse. It is simply so much cleaner and looks relevant in a modern setting. It's clean, and stripped back - posing as more suited for bigger clients and events. I think that this is pushed by their clean and airy colour palette - so refined and refreshing.
Perhaps in the future I hope to be a bit more wild and adventurous when it comes to poster design, but in terms of branding I find Hastie's work for Super Friendz really inspiring due to the stabilty and assured-ness.
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