Friday, 28 February 2020

End of Module Evaluation


This module overall has been challenging, as I have struggled with combining type and image. This limited me a lot when it came to experimentation and stopped my designs from looking professional, as they were lacking strength in either one or the other. I also struggled with image making, something I thought that I was good at. This was due to the lack of processes that I experimented with, sticking to mainly digital, which restricted me. In the future, I need to focus more on interesting processes like photography and collage and ensure that the ideas are interesting enough to produce good outcomes from these techniques. When creating imagery, it’s always important that the idea is well thought out and realised, something that I need to remember in the future. Furthermore I actually really enjoyed the research for this particular module. It was extensive, however, splitting it up into the categories of conceptual, contextual, and practical made it very manageable (working in a bookshop was also helpful in researching and analysing current book covers).


I think that I could have been a lot more experimental within the module and produced some better results if I had taken the plunge and gone further with ideas. I had a lot of ideas at the beginning and didn’t develop them individually to their full potential. For example the ‘holes in science’ idea had potential, but because I was struggling with producing outcomes I switched to developing the notebook because it looked visually stronger to me. Granted, I didn’t have a lot of time to develop both, but I should have managed my time better from the start. The easiest part of the module for me was generating ideas from my research. Because I had so much, it was really fun to sift through it and think of a wide range of ideas for designs. Despite this, I found developing my ideas the hardest. Getting past the first outcome seemed to be impossible and my ideas did not change visually enough. 


In terms of the final outcome I feel that I pushed the idea to its full potential. I tried out a lot of things with that particular idea such as collage and physically making it, and this development led to substantial outcome. However, in terms of the module as a whole I feel as though I have not done my personal best. The imagery that I have created and worked on it not as good as it could be and when I look back on the work I have made I am not as impressed as I have been with work in the past. To avoid this in the future I will ensure that I am developing work that is at a standard I agree with and am proud to present. 


Furthermore, throughout this module I tended to ignore peer review if it wasn’t what I wanted to hear and this really limited me in terms of the amount of development that I produced. Despite this the development for my notebook idea that came from my crits was influential to the final design. I tended to avoid peer feedback as I wasn’t proud of my work and didn’t feel like showing it to others, and also sometimes felt pressured to make a substantial amount of work for the crits which in turn made me stressed and the quality of my work worse. In future modules I will definitely try to work at my own pace and not worry about how much work I am showing in the crits. 

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