Intro
Looking Specifically at:
How fast food brands use persuasion amongst other techniques to sell their products
How fast food brands use persuasion amongst other techniques to sell their products
The effects that this has society
Exploring what’s being done to combat this and comparing it to healthy food brands
How brands are a reflection of ourselves
How they do it
The overall ethics of both fast food and healthy food brands
Point 1: Persuasion Techniques and Targeting Kids
What brands are doingHow they do it
Point 2: Unethical Brands and Scandals
The result of unethical brands
The result of unethical brands
How this affects society
Point 3: The rise of popular health brands and regulations
What’s being done to combat unethical brands (e.g. regulations)
What’s being done to combat unethical brands (e.g. regulations)
How brands are a reflection of ourselves - resulting in popularity of healthy food brands rising
Point 4: The Comparison
Not all ‘healthy’ food brands are completely ethical
Not all ‘healthy’ food brands are completely ethical
Have some fast food companies done some good?
Conclusion
No matter the product, ethics in brands needs to change
No matter the product, ethics in brands needs to change
The consumer is the one that needs to demand that change, until they do - fast food companies in particular will continue to have a negative impact on society
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